

Hey. I’m Allison Scholes. My mission is to help female entrepreneurs create content in an authentic, easy, simple and fun way. I believe the content creation process should be exciting and easy, not time consuming! I am here to help you streamline your content creation plan, define and fine tune your personal brand, elevate your marketing skills, write better copy, implement an easy social media strategy and more. It’s finally time to create less, but BETTER content that makes a BIGGER impact. In this Podcast, you will find creative copy and content tips, hacks for social media and sales, business growth secrets, and expert guests who will help you blow up your business and bank account. Find exciting content creation episodes, branding strategies, social media hacks and more. It’s time to streamline your content plan and show up as your most authentic you! Connect with me: www.bossladyinsweatpants.com
Episodes

Monday Oct 07, 2019
EP 12 - Social Media Content Ideas - The Seven Circle Solution
Monday Oct 07, 2019
Monday Oct 07, 2019
Social Media Content Ideas – The Seven Circle Solution!
Are ya just stuck when it comes to thinking of content for Instagram or Facebook, or even your email list?
Do you feel like you’re on repeat?
Today, I have an incredible content strategy for you! Grab a piece of paper and pen or pencil! This is so good!!!!!
Enjoy my friend.
Cheers,
Allison
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Join BOSS LADY INSIDER >>HERE<< and use the code: 5off
Grab all my freebies at www.bossladyinsweatpants.com
FB Community: www.facebook.com/bossladyinsweatpants
Instagram: @allisonscholes

Monday Sep 30, 2019
EP 11 - The What, How and Why of Branding Photography
Monday Sep 30, 2019
Monday Sep 30, 2019
Let’s be real; branded photography is so important to grow your business, but you have all the questions!
What is a branding photography session?
Should I do one?
Is it worth the money and how do I even begin to prepare for such a session?
Girl, your questions are answered with my special guest and professional photographer, Lauren Muttschall. Grab your pen and paper and get ready for some great tips!
Enjoy my friend.
Cheers,
Allison
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Find out more and connect with Lauren at www.lchristinephotography.com
You can email Lauren at info@lchristinephotography or connect with her on Facebook or Instagram.
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Grab all my freebies at www.bossladyinsweatpants.com
FB Community: www.facebook.com/bossladyinsweatpants
Instagram: @allisonscholes

Monday Sep 23, 2019
Monday Sep 23, 2019
Who’s ready to work smarter, not harder? My special guest, Cassie Kitzmiller, is here today to share with you on how to “Multiply, Don’t Add; Get More Done and Work Less!”
How does that sound? If you’re ready to combat overload, then this episode is for you.
Turn your daily crazy chaos into prioritized peace.
Enjoy my friend.
Cheers,
Allison
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Find out more and connect with Cassie at www.christianwomenbusinessbuilders.com and don’t forget to snag your free trial in the community https://cwbb.kartra.com/page/FreeAccessInvite
You can email Cassie at cassie@christianwomenbusinessbuilders or connect with her on Facebook or Instagram
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Grab all my freebies at www.bossladyinsweatpants.com
FB Community: www.facebook.com/bossladyinsweatpants
Instagram: @allisonscholes

Monday Sep 16, 2019
EP 09 - How Do I Get More Engagement On My Instagram Posts?
Monday Sep 16, 2019
Monday Sep 16, 2019
Crickets. Is that all you hear when you post to Instagram? You might get a few likes, but zero comments. You wonder, what am I doing wrong? Is the Instagram algorithm out to get me?
In my opinion and experience, your posts must fall into 1 of 3 categories.
Enjoy my friend.
Cheers,
Allison
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Grab all my freebies at www.bossladyinsweatpants.com
FB Community: www.facebook.com/bossladyinsweatpants
Instagram: @allisonscholes

Monday Sep 09, 2019
EP 08 - The Ultimate Instagram Makeover
Monday Sep 09, 2019
Monday Sep 09, 2019
The Ultimate Instagram Makeover
How many of you are struggling with growing your business and brand on Instagram? Are you struggling with figuring out what to post? Is your Instagram feed a total hot-mess? Are you posting random pictures with no captions? Is your engagement dead in the water?
If you're ready to TRANSFORM your account and get better RESULTS on Instagram, then keep listening!!
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Today's links:
Grab freebies at: www.bossladyinsweatpants.com
Grab the eBook here.
Connect with my on Instagram @allisonscholes
Join Boss Lady Insider for monthly photos and captions.

Monday Sep 02, 2019
EP 07 - The Ultimate Instagram Bio Guide
Monday Sep 02, 2019
Monday Sep 02, 2019
Your Instagram Bio is a vital part to your account, but you only have about 3 seconds and 150 characters to grab the attention of your audience.
So what exactly should be in your Instagram Bio?
Today, I share five elements that will make your bio stand out and make the ultimate first impression. You'll understand why your bio need to focus on who you serve and what value you provide to your ideal audience.
Ready for your bio to shine?
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Links:
Website: www.bossladyinsweatpants.com
Instagram: www.instagram.com/allisonscholes
Facebook: www.facebook.com/bossladyinsweatpants

Sunday Aug 25, 2019
EP 06 - Practical Tips to Work On & Overcome Social Media Overload
Sunday Aug 25, 2019
Sunday Aug 25, 2019
I’m really excited about today’s topic because I know each and every one of you have felt social media overload. Hell, you might still feel complete social media overload NOW. Go ahead, nod your head as you have multiple apps open on your phone with a baby on your hip! I get it mamas.
It’s a whole different world right now and we rely heavily on social media as a primary means of communication and probably our primary way of business. The social media platforms are increasing every year and what’s happening is social media becomes a weapon of distraction in our business and life!
Today's episode is brought to you by Boss Lady Insider, your secret weapon to social media confidence. Begin to post with ease and attract the right people to your business today!
Links:
Instagram: @allisonscholes
Website and freebies: www.bossladyinsweatpants.com

Monday Aug 19, 2019
EP 05 - Do I Need A Logo
Monday Aug 19, 2019
Monday Aug 19, 2019
How many of you have a side hustle, like an mlm, and you work from your kitchen table?
How many of you work your side business to just make some extra money or cover vacation trips?
How many of you don’t have a website?
You might answer YES and assume you don’t need a logo.
Well, I’m probably going to make a lot of you mad right now, because I think YOU DO need a logo, no matter the size of your business, if you have a personal website or not, and if you’ve partnered up with an mlm company.
I can see the eye rolls now, but please stay with me!
This is Episode 05 – DO I NEED A LOGO?
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Connect with me over at www.bossladyinsweatpants.com
Instagram: @allisonscholes
Learn how I created my logo for Free! In just 20 minutes!! click here

Monday Aug 12, 2019
EP 04 - Five Steps to Identifying Your Target Audience
Monday Aug 12, 2019
Monday Aug 12, 2019
Let's be honest. Running a business and understanding social media is hard. And selling whatever you have and making profits is hard. I hear a lot of women say they want to attract anyone because they just want to make a sale.
Does this sound like you?
The problem with this is not everyone is right for you and what you offer. This is Episode 04; five steps to identifying your target audience.
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Brainstorming questions to help you identify your avatar:
Start thinking about what is their age, what is their gender. You want to know where they live, figure out their marital status, does your ideal client have children? How many? What is their job? What is their household income level? What are their favorite social media platforms? What are their hobbies? What do they like to do in their spare time? What stresses them out? What would they search for online that has to do with your niche. Where do they shop? Are they online, are they in the stores. Where do they like to vacation? What is their dream job? Then take them time to describe your ideal client in a couple of words. Are they fun? Are they energetic?
Social platforms:
Instagram: @allisonscholes

Monday Aug 05, 2019
Monday Aug 05, 2019
If you were to look back into my life 1 year ago, it was pretty chaotic. I had no real plan, no schedule, no clear intentions. I was just doing the things to stay busy. I though “busy” was my key to being successful. I had it all wrong. All I was doing was creating more stress for myself, more “busy” work and less time with my kiddos. The constant tug-a-war was happening in my life between work and business. Can any of you relate? If this is you, then keep listening.
This is Episode 3: All about TIME BLOCKING and how it can help you balance Instagram and family!
Links:
Tools4Wisdom Planner
Website: www.bossladyinsweatpants.com
Instagram handle: @allisonscholes