Social Media for Mompreneurs - Instagram Strategy, Instagram Branding, Creative Copy & Content
Do THIS in Your Instagram Bio That’s Guaranteed to Attract More People

Do THIS in Your Instagram Bio That’s Guaranteed to Attract More People

November 22, 2022

HOT 🔥 Instagram tip today that's guaranteed to attract more people!

Let's jazz up your Instagram bio link!

In this episode, you'll discover:

  1. the ONE thing to add to your bio link to stand out
  2. how and where to place it
  3. PLUS, what's coming to the Podcast show!
  4. See it in action here: www.instagram.com/allisonscholes

 

 

Also, quick reminder! Get $100 off my 1:1 Content Clarity Coaching Session. Book by the end of November.

 

Why Your Personal Style Matters to Represent Your Brand

Why Your Personal Style Matters to Represent Your Brand

November 15, 2022

You have the power to control how people perceive you, all through your visual branding and personal style.

Today I am joined by Alison Bruhn and Delia Folk, founders and owners of The Style That Binds Us. In this episode you’ll discover:

  • The story behind the company, The Style That Binds Us
  • How to use fashion as a tool to achieve your goals
  • How to present yourself to the world
  • What is a visual brand
  • How female entrepreneurs can find their personal style to reflect their brand.

 

Connect with Alison and Delia:

thestylethatbindsus.com

YouTube channel: http://thestylethatbindsus.com/

@thestylethatbindsus

@alisonbruhn

@deliafolk

TikTok: @thestylethatbindsus

thestylethatbindsus@gmail.com

Personal styling: https://thestylethatbindsus.lpages.co/alisons-wardrobe-consulting-services/

 

Connect with Allison, the host:

www.bossladyinsweatpants.com

www.instagram.com/allisonscholes

Get Content Coaching: https://bossladyinsweatpants.com/coaching/

 

How to Write Authentic, Compelling Copy Using Your Personality to Make Effortless Sales

How to Write Authentic, Compelling Copy Using Your Personality to Make Effortless Sales

November 8, 2022

Ready to stop overthinking your copy and start making effortless sales?

Meet Emily Conley, your new copy BFF! She’s here to help you find the perfect words to show off your value and voice, and make more money and serve more of your dream clients.

During the show, you’ll discover:

  • What is copy? (Forget High School English 101)
  • Why our words matter?
  • How to add personality to our copy?
  • How to differentiate ourselves during the holiday season?
  • How copy impacts our sales!

 

Connect with Emily:

IG – www.instagram.com/emilywriteswell

website – www.emilywriteswell.com

3 Essential Copywriting Skills – https://view.flodesk.com/pages/623b44e878ab99224ea6f163

The Copy Wizard Shop (DIY Copy Templates + Resources) – www.emilywriteswell.com/shop

 

Connect with the host, Allison:

www.bossladyinsweatpants.com

www.instagram.com/allisonscholes

 

EP 187 How to Create a Simple Business Model with Brooke Jefferson

EP 187 How to Create a Simple Business Model with Brooke Jefferson

November 1, 2022

The world makes you think that business has to be complicated, but it’s a lie!

Today, I’m joined by Brooke Jefferson, my friend and business coach, who is sharing her simple business model and how to map out quarterly plans to make more sales.

Brooke has built multiple 6-figure businesses over the last 8 years and has done business both the world's way and God's way. She coaches her clients from a biblical perspective which is what sets her apart in the coaching industry. Brooke believes life is way too short to stay in your comfort zone and not pursue the abundance God has for you.

In this episode you’ll discover:

  • A simple business model
  • Where to start with long-form content
  • How to map out quarterly plans
  • The roadmap to more sales

 

Connect with Brooke:

https://www.instagram.com/brookejanaejefferson/

www.fivestarbusinesspodcast.com

 

Connect with your host, Allison:

www.bossladyinsweatpants.com

www.instagram.com/allisonscholes

Grab the Weekly Project Workflow: https://bossladyinsweatpants.com/weekly-project-workflow/

Holiday Content Ideas for Social Media, Emails, Podcasts and More

Holiday Content Ideas for Social Media, Emails, Podcasts and More

October 27, 2022

There's no reason to stress about content for the holidays because this bonus episode gives you 8 content ideas for your social media platforms, email campaigns, podcasts and more.

 

Grab your pen and paper and dive in, then make sure to grab the free Instagram Story Prompts!

 

xo, Allison

www.bossladyinsweatpants.com

www.instagram.com/allisonscholes

 

EP 186 The 3 Mistakes I’ve Made with Creating Content for My Business

EP 186 The 3 Mistakes I’ve Made with Creating Content for My Business

October 25, 2022

Are you constantly in creation mode and does it feel draining? Do you feel the pressure to create a lot of content and show up everywhere? Do you think you need to create a massive amount of content to stay top of mind?

In today’s episode, I’m sharing the 3 mistakes I’ve made with content in my business. If you resonate with any of these, please don’t be discouraged! Learn from these mistakes and take action to create less, but BETTER content.

In this episode, you’ll discover:

  • The 3 mistakes I’ve made with content creation
  • Actionable steps you can take to simplify the content creation process
  • How to use your audience to create the right kind of content
  • The impact your analytics have on your business

In addition to all of that, I’m here to help you create amazing content in less time with a Content Clarity Coaching Session. Content creation doesn’t need to drain your soul or time. There is a way to simplify your process so you can create less, but better content without spending hours and hours on your laptop!

It’s all possible with a Content Clarity Coaching Session with me, Allison!

I'd also love for you to connect with me online:

www.instagram.com/allisonscholes

www.bossladyinsweatpants.com

 

EP 185 How To Improve Your Visual Consistency on Social Media with Naomi Gee

EP 185 How To Improve Your Visual Consistency on Social Media with Naomi Gee

October 18, 2022

Welcome back to another great episode and a great week. It’s fall where I live, and the weather is cooling down and the trees are changing colors. And speaking of changing, do you find yourself changing your visuals on social media a lot… like I mean, a lot a lot?

The reason I ask is, today on the show I’m joined by Naomi Gee who is a graphic designer and a brand strategist, and she teaches entrepreneurs like you the importance of weaving together the message of your brand into the stories of your daily life.

If you find yourself stuck in the scroll of Canva templates and you question your visual consistency, then this episode is a must listen. We’re going to get into the nitty gritty of visual content.

Speaking of content, I want to make you aware of a BRAND NEW offer I created just for you. Did you know you can create less, but BETTER content without spending hours and hours on your laptop? I now offer Content Clarity Coaching Sessions… so if you want to simplify your content creation process so you can create less, but BETTER content and maximize your visibility, this 1:1 coaching experience is for you.

All you need to do is head to bossladyinsweatpants.com and click the button WORK WITH ME to get all the details, but for now, grab your pen and paper and let’s dive into visual consistency!

In this episode, you’ll discover:

  • How to stop wasting time in Canva
  • How to navigate all the Canva template options
  • How to maintain visual consistency, even though video dominates social media
  • Where to start when creating your brand on social media

 

Connect with Naomi:

https://www.instagram.com/naomigeedesign

https://www.facebook.com/IAmNaomiGeeDesign

naomigee.com

 

EP 184 How to Increase Pinterest Clicks and Saves with THESE Easy Methods

EP 184 How to Increase Pinterest Clicks and Saves with THESE Easy Methods

October 11, 2022

Hello my friend! Buckle up for an epic episode because today we’re diving into “Instagram Content vs. Pinterest Content.” I am joined by Kate Ahl who is the owner and founder of Simple Pin Media, which is a Pinterest management and marketing company.

Get ready to learn things about Pinterest you never thought you needed to know, and how powerful Kate’s tips are when it comes to getting the clicks and saves and growing your email list.

And speaking of content… you can snag free content ideas right from my homepage at bossladyinsweatpants.com to help you create Instagram posts, blog posts or even email campaigns.

In this episode you’ll discover:

  • How Pinterest and Instagram are different
  • If trends on Instagram should be repurposed on Pinterest
  • How to increase clicks and saves on Pinterest
  • What kind of content is preferred on Pinterest
  • Is pinning other peoples’ pins really important?

 

Connect with Kate:

Website: simplepinmedia.com

Email: simplepinmedia@gmail.com

Pinterest: https://www.pinterest.com/simplepinmedia/_created/

Instagram: https://www.instagram.com/simplepinmedia/

Facebook: https://www.facebook.com/simplepinmedia

LinkedIn: https://www.linkedin.com/in/kate-ahl/

 

Join me on Instagram

 

EP 183 Are you self-sabotaging your big goals? The mindset transformation you need now!

EP 183 Are you self-sabotaging your big goals? The mindset transformation you need now!

October 4, 2022

Hey, hey welcome back. I’m glad you’re here, and how about some mindset transformations today? We’re now into the 4th quarter of the year and you might be feeling a bit overwhelmed with your goals or maybe your business is a bit stagnant.

Today, I have Heidi Gruss as a guest who is a licensed psychotherapist, and we get into self-sabotage and the biggest misconception about mindset transformation and why it might be difficult for you to make changes and achieve your goals.

During the interview you’ll discover:

  • Self-sabotage identity
  • Why it is so difficult for people to make changes or achieve the goals they set
  • Negative labels and the types of resistance
  • The biggest misconception about mindset transformation

 

Connect with Heidi:

https://breakthrough.heidigruss.com/elevate

https://www.instagram.com/heidigruss/

https://www.facebook.com/heidi.gruss

https://www.linkedin.com/in/heidigruss/

www.heidigruss.com

 

Connect with Allison:

www.instagram.com/allisonscholes

www.bossladyinsweatpants.com

Journals: https://bossladyinsweatpants.com/your-daily-journal/

EP 182 Easy Instagram Hack - How To Use Pinned Posts

EP 182 Easy Instagram Hack - How To Use Pinned Posts

September 27, 2022

Ready to make it easy for your audience to know what you’re all about? Today, we’re chatting about pinned posts on Instagram.

You’ll learn:

  • What are pinned posts?
  • How to pin posts?
  • What pins to post?
  • Two strategies to attract the right people to your Instagram account.

Now I know that was easy and straight forward, but growing a brand on social media, especially Instagram isn’t so straightforward. For more content creation hacks and business building bundles, jump on over to the Insta-Accelerator Academy where you have access to over one hundred caption templates, Canva templates, Instagram Story prompts, and new this month, workbook templates to help you build your list! Also, every month, I invite a guest expert inside the academy to teach a masterclass. We have everything from lead magnets to the types of video that converts to building a coaching business. And here’s the best part… it’s only $19 a month. Easy decision… so join us today inside the academy.

 

Connect with me on Instagram: www.instagram.com/allisonscholes

 

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