Hey. I’m Allison Scholes. My mission is to help female entrepreneurs create content in an authentic, easy, simple and fun way. I believe the content creation process should be exciting and easy, not time consuming! I am here to help you streamline your content creation plan, define and fine tune your personal brand, elevate your marketing skills, write better copy, implement an easy social media strategy and more. It’s finally time to create less, but BETTER content that makes a BIGGER impact. In this Podcast, you will find creative copy and content tips, hacks for social media and sales, business growth secrets, and expert guests who will help you blow up your business and bank account. Find exciting content creation episodes, branding strategies, social media hacks and more. It’s time to streamline your content plan and show up as your most authentic you! Connect with me: www.bossladyinsweatpants.com
Episodes
Monday Dec 16, 2019
EP 22 - Discover and Pursue Your Passion
Monday Dec 16, 2019
Monday Dec 16, 2019
Do you often wonder if you could make money from your passion? How do you really know what your passion is? Curious on the steps to take to zone in on your passion and turn it into a business?
My guest, Michelle Marie, is the owner of Put Your Passion To Work and founder of Profitable Coaching Academy. As a mindset and business coach with over 18 years of business experience she helps two kinds of women: those looking to find their passion and those who have a passion for helping others start their own profitable coaching program.
Grab Michelle’s FREE ultimate guide to Pursuing your Passion. Michelle also hosts her own Podcast, Put Your Passion To Work. You can connect with Michelle on Instagram or her website.
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Grab all my freebies at www.bossladyinsweatpants.com
FB Community: www.facebook.com/bossladyinsweatpants
Instagram: @allisonscholes
Monday Dec 09, 2019
EP 21 - Let's Talk Sexy Systems for a Strong Business Foundation
Monday Dec 09, 2019
Monday Dec 09, 2019
My amazing guest today, Shannon Baker, shares with us why ‘systems’ are critical to our business success. She talks about when to create systems, what systems to create first and the time required to creating business systems.
Shannon is a business operations strategist and working mom. She is passionate about helping mompreneurs with service-based businesses maximize their time to create a more intentional business that supports their lifestyle by implementing processes with automation so they can work more efficiently and have more time for what matters most!
Connect with Shannon on her website, Instagram, Facebook or email her at info@sociallysavvyva.com
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Grab all my freebies at www.bossladyinsweatpants.com
FB Community: www.facebook.com/bossladyinsweatpants
Instagram: @allisonscholes
Monday Dec 02, 2019
EP 20 - Instagram Likes Are Going Away. Now What?
Monday Dec 02, 2019
Monday Dec 02, 2019
Instagram LIKES going away!
You might have heard the news, Instagram Likes are going away. What does this mean for you? Is this really a BIG deal?
Let’s dive into what is really happening with Likes, why Instagram is doing it, Instagram’s new focus and how you should respond to the change that’s rolling out slowly on the platform.
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Grab all my freebies at www.bossladyinsweatpants.com
FB Community: www.facebook.com/bossladyinsweatpants
Instagram: @allisonscholes
Monday Nov 25, 2019
EP 19 - Why You Need An Email Welcome Series with Brenna McGowan
Monday Nov 25, 2019
Monday Nov 25, 2019
I hate to bust your bubble, but you do not own your social media accounts. They can easily disappear tomorrow! So how do you stay connected to your audience?
You NEED an email list, and more importantly, you need to create a welcome or nurture series of emails to keep your audience informed.
Brenna McGowan is here today to share the importance of a welcome series, what it entails, how to set it up and more.
Brenna is a copywriter and Instagram expert who helps female-lead lifestyle businesses take the confetti of their ideas and put the party down on paper with words that connect and sell—so you can work less and play more.
Connect with Brenna on her website or Instagram.
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Grab all my freebies at www.bossladyinsweatpants.com
FB Community: www.facebook.com/bossladyinsweatpants
Instagram: @allisonscholes
Monday Nov 18, 2019
EP 18 - How To Plan And Curate Your Instagram Content In One Day
Monday Nov 18, 2019
Monday Nov 18, 2019
Have you ever opened Instagram and realized you didn’t post for the day? Worse, you don’t even have a post planned or a thought in your mind about what to post. Sometimes posting on the fly is good and fun, but when you want to stay consistent on Instagram and grow your community, not having a strategy is a total let down.
In this episode I’m going to share with you 4 simple methods to help you plan and curate an entire month’s worth of Instagram content. Yes! I said a month, and it’s totally doable!
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Grab all my freebies at www.bossladyinsweatpants.com
FB Community: www.facebook.com/bossladyinsweatpants
Instagram: @allisonscholes
Monday Nov 11, 2019
EP 17 - Six Ingredients for the Perfect Instagram Post
Monday Nov 11, 2019
Monday Nov 11, 2019
Are you looking for the perfect recipe for the perfect Instagram post?
My friend, Lora Shipman, has 6 ingredients to make your post stand out from the rest.
Lora has been working and consulting in the digital marketing space since 2007 excelling in the areas of social media, content marketing, and blogging.
Make sure you have a pen and paper because what she shares today is awesome!
Enjoy,
Allison
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Connect with Lora on Instagram, Facebook, her website and make sure to subscribe to her Podcast!
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Grab all my freebies at www.bossladyinsweatpants.com
FB Community: www.facebook.com/bossladyinsweatpants
Instagram: @allisonscholes
Monday Nov 04, 2019
EP 16 - Instagram Story Strategies and How To Drive More DM's
Monday Nov 04, 2019
Monday Nov 04, 2019
Instagram Stories: what are they, why should you use them, simple strategies and my #1 tip on how to use stories to drive more DM’s.
When it comes to increasing Instagram engagement, instead of focusing solely on how to get more likes on your feed posts, it’s time to turn to Instagram Stories.
My Favorite apps to creating and editing Instagram Stories:
- CutStory
- Clipomatic
- Unfold and/or Mojo
- Quik
- Canva
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Grab all my freebies at www.bossladyinsweatpants.com
FB Community: www.facebook.com/bossladyinsweatpants
Instagram: @allisonscholes
Monday Oct 28, 2019
EP 15 - Create Branded Graphics That CONVERT! (Melissa LeMay)
Monday Oct 28, 2019
Monday Oct 28, 2019
Ready to have branded graphics that stop your ideal client in their tracks?
Today, my guest, Melissa LeMay, is going to share with you the HOW and WHY to creating branded graphics.
Melissa is a Canva Graphic Designer, also know as the Canva Ninja. She helps busy or non-tech savvy Entrepreneurs take their graphics from blah to wow.
Enjoy,
Allison
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Connect with Melissa on Instagram, Facebook, Pinterest and make sure to snag her freebie!
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Grab all my freebies at www.bossladyinsweatpants.com
FB Community: www.facebook.com/bossladyinsweatpants
Instagram: @allisonscholes
Monday Oct 21, 2019
EP 14 - Is Podcasting For You?
Monday Oct 21, 2019
Monday Oct 21, 2019
Have you considered starting your own Podcast?
Do you want to scale your business and grow fast?
I had all the questions, fears and doubts, but I pushed through, and with the help of my business coach, I launched this Podcast and my community has grown like crazy!
In this episode, you’ll hear Stefanie Gass, Annya Miller and myself dive into our real story behind our podcast journey and how we use our podcast for business.
Enjoy,
Allison
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Ready to learn more about Podcast Pro University? Take the free quiz and see if it’s right for you: http://bit.ly/PodcastingQuiz
Grab all my freebies at www.bossladyinsweatpants.com
FB Community: www.facebook.com/bossladyinsweatpants
Instagram: @allisonscholes
Monday Oct 14, 2019
EP 13 - The Personal Branding Formula with Robyn Graham
Monday Oct 14, 2019
Monday Oct 14, 2019
Are you ready to truly understand your personal brand and define your 5 C’s and 5 W’s?
If you’re wondering what this is all about, then listen as Robyn Graham gives us tips and strategies on how to be the face of our brand!
All your personal branding questions will be answered today!
Enjoy,
Allison
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Connect with Robyn on Twitter, Instagram, Facebook, Pinterest or Linkedin or visit her website at www.robyngrahamphotography.com/resources
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Grab all my freebies at www.bossladyinsweatpants.com
FB Community: www.facebook.com/bossladyinsweatpants
Instagram: @allisonscholes