Hey. I’m Allison Scholes. My mission is to help female entrepreneurs create content in an authentic, easy, simple and fun way. I believe the content creation process should be exciting and easy, not time consuming! I am here to help you streamline your content creation plan, define and fine tune your personal brand, elevate your marketing skills, write better copy, implement an easy social media strategy and more. It’s finally time to create less, but BETTER content that makes a BIGGER impact. In this Podcast, you will find creative copy and content tips, hacks for social media and sales, business growth secrets, and expert guests who will help you blow up your business and bank account. Find exciting content creation episodes, branding strategies, social media hacks and more. It’s time to streamline your content plan and show up as your most authentic you! Connect with me: www.bossladyinsweatpants.com
Episodes
Tuesday Oct 26, 2021
Tuesday Oct 26, 2021
Do you have an incredible service or project, but you're struggling with sales? Do you need to land more clients, but most sales strategies are falling flat?
Today's episode, I'm joined by Johnathan Grzybowski, co-founder of Penji, a graphic design membership company. We're chatting about unconventional sales strategies that actually work - and 1 of them will blow your mind!
Johnathan also talks about the sale strategies that have worked and haven't worked in his business. Get ready to take your sales pitch to a whole new level with more yeses!
Connect with Johnathan:
Tuesday Oct 19, 2021
Tuesday Oct 19, 2021
Are you afraid to be seen online and in your business? Afraid of what other people will say and think? What if you detached from all the outcomes and truly unlocked your wholeness? The possibilities are endless.
Today's show is all about your visibility and how you can become your next level version of yourself with Tracy Litt.
It’s time to stop dreaming and procrastinating about your book, and start putting pen to paper and publish your book! With the Book Writing Blueprint, you will gain confidence in your writing, develop your book concept into an outline, and then into writing actual chapters so you can finish a full first draft. and you’ll write a book that has the power to change lives and leave a legacy that will travel with you through the years!
Head to www.jessibuyerinternational.com/AllisonTuesday Oct 12, 2021
Tuesday Oct 12, 2021
YO! There's so many features on Instagram! Posts, stories, reels, IGTV. And so many ways to deliver content like info-graphics, carousels, video, static images, you name it.
So where do you focus your energy? That's going to depend on your goals.
In today's episode, I explain the difference between growth and reach and what you should do based on what you want out of Instagram.
Plus I tease an exciting update! I'll be launching the Insta-Accelerator Academy. This is a membership program for mompreneurs who believe they have what it takes and loves to learn, so they can EXPLODE on Instagram with ease and confidence.
Sign up here for early bird specials/announcements: https://bossladyinsweatpants.com/insta-academy/
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Before you go, I’d love to connect with you and give you some gifts to help you grow your online presence!
Instagram @allisonscholes
Facebook Group: https://www.facebook.com/groups/socialmediaformompreneurs/
Work with me: https://bossladyinsweatpants.com/coaching/
Free Caption Templates: https://bossladyinsweatpants.com/free-captions/
Personal Branding Workbook: https://bossladyinsweatpants.com/rock-your-personal-brand/
Tuesday Oct 05, 2021
Tuesday Oct 05, 2021
Are you wondering if you should have passive income within your business income strategy? What about affiliate marketing?
My guest today, Jessica Stansberry, is all about helping burnt-out service providers and struggling newbie ‘preneurs ditch clients so they can make more money, and have more freedom, with passive income. Sign me up! Right?
In this episode you'll learn all about passive income and how to determine the right kind of passive income is right for your business model. You'll also get great advice on how to make a good decision on choosing the right affiliate to work with and represent!
And don't forget to check out the dream planners here: https://www.horacioprinting.com/?aff=46
(Note: This is my affiliate link. I may receive a small incentive if you make a purchase after visiting the site through my link. This does not impact your cost in any way. I only promote products that I use and LOVE. If you don’t see a 10% discount in your cart, add code allisonsave!)
Connect with Jessica on Instagram @jessicastansberry or find her at www.heyjessica.com
Before you go, I’d love to connect with you and give you some gifts to help you grow your online presence!
Instagram @allisonscholes
Facebook Group: https://www.facebook.com/groups/socialmediaformompreneurs/
Work with me: https://bossladyinsweatpants.com/coaching/
Free Caption Templates: https://bossladyinsweatpants.com/free-captions/
Personal Branding Workbook: https://bossladyinsweatpants.com/rock-your-personal-brand/
Tuesday Sep 28, 2021
Tuesday Sep 28, 2021
Do you find yourself stressed on a daily basis and react with yelling? Does your kids' behavior drive you crazy and you don't know how to fix it?
This episode is for you if you are frustrated with your kids' behavior, and you want to avoid letting your stress impact your kids.
And get your hands on The Yelling Cure!
Robbin is a Certified Parent Coach, author, podcaster and speaker. Robbin is a parenting expert and consultant for the international, personal development app, LiveMORE. Robbin also sits on the Expert Panel for Newsweek Magazine where she contributes to and writes articles related to parenting for the publication. In her work with parents from all over the world, She helps them build more connection and find more joy and cooperation to their parenting. Robbin’s work focuses on building and strengthening the parent child relationship so that children grow up with resilience, confidence and strong emotional intelligence. She works with parents to help them understand their own emotions and frustrations in parenting, so they can help build their children’s sense of self without losing themselves in the process!
Before you go, I’d love to connect with you and give you some gifts to help you grow your online presence!
Instagram @allisonscholes
Facebook Group: https://www.facebook.com/groups/socialmediaformompreneurs/
Work with me: https://bossladyinsweatpants.com/coaching/
Free Caption Templates: https://bossladyinsweatpants.com/free-captions/
Personal Branding Workbook: https://bossladyinsweatpants.com/rock-your-personal-brand/
Friday Sep 24, 2021
Friday Sep 24, 2021
Are you tired of comparing yourself and your Instagram account to other influencers, gurus and coaches? Are you falling down the rabbit hole of content and think you're not good enough?
Sister, you are good enough! NEWS FLASH! You don't need to have it all figured out yet and your Instagram account will always be a work in progress.
Today, I'm sharing my 4 biggest tips to help you show up with energy and to feel good about it! Show up the way you want to show up AND get the Instagram growth!
You got this!
If you enjoyed this episode, please take a screenshot and share it in your Instagram stories and tag me.
I have more resources for you at www.bossladyinsweatpants.com
Tuesday Sep 21, 2021
Tuesday Sep 21, 2021
Ready to STAND OUT online with a SUPERIOR brand?
Today you will learn more about brand personality, the evolution of a brand, and the creativity and relatability behind your brand.
Ask yourself this question, "what's the vocabulary behind your brand?"
Let's dive into what you need to nail to have a STAND OUT brand and the mistakes you might be making.
Randy Herbertson is my guest brand expert who is a recognized brand strategist with over 20 years of marketing and innovation experience in the client agency and media world from entrepreneurship to corporate environments. And most recently, Randy has worked in the boutique agency world owning and operating two firms, including the Visual Brand founded in 2013. He has a strong expertise in social media, digital innovation, packaging, industrial and environmental design. Grab your pen and paper and get ready for some epic brand tools to add to your brand arsenal.
Connect with Randy:
https://www.linkedin.com/in/rherbertson/
Before you go, I’d love to connect with you and give you some gifts to help you grow your online presence!
Instagram @allisonscholes
Facebook Group: https://www.facebook.com/groups/socialmediaformompreneurs/
Work with me: https://bossladyinsweatpants.com/coaching/
Free Caption Templates: https://bossladyinsweatpants.com/free-captions/
Personal Branding Workbook: https://bossladyinsweatpants.com/rock-your-personal-brand/
Tuesday Sep 14, 2021
Tuesday Sep 14, 2021
Are you sending your email list weekly emails? Wondering what you should send your email, what the emails should be about and why focus on them?
You hear it all the time. You need to have an email list, but why?
You are about to get a dose of dopamine, emojis and the POWER of emails AND how to make them fun. I'm chatting with Kate Doster today and Oh My Goodness, what a fun and hilarious chat.
Kate is the host of the Inbox Besties Podcast, creator of the Love Your List. 2.0 Email Marketing mega course and is dangerously obsessed with helping entrepreneurs carve out their slice of the “inter-webs” by wooing the hearts and wallets of their small, but mighty audiences, thanks to fun email marketing and easy “yes Mini offers.” She believes you don't need to bleed the alphabet or be a dirty rotten spam face to write emails that jolt subscribers into taking action, gobbling up your paid offers like candy, or kale if that's your thing. Buckle up friends because this episode is so much fun. And I promise you're going to learn a few things too.
Connect with Kate at www.katedoster.com/smmp or on Instagram @kate_doster
Before you go, I’d love to connect with you and give you some gifts to help you grow your online presence!
Instagram @allisonscholes
Facebook Group: https://www.facebook.com/groups/socialmediaformompreneurs/
Work with me: https://bossladyinsweatpants.com/coaching/
Free Caption Templates: https://bossladyinsweatpants.com/free-captions/
Personal Branding Workbook: https://bossladyinsweatpants.com/rock-your-personal-brand/
Tuesday Sep 07, 2021
Tuesday Sep 07, 2021
The days of lazy summer are behind us and the chaos of school lunches, homework, and, oh yeah, running a business are in full swing. If you need help implementing a system to keep your house, business and life running like a well-oiled machine, this episode is for you.
My guest today is Heather Steinker, founder and CEO of Chaos N' Cookies. This Texas gal loves to help busy mompreneurs stress less and save time through helpful tools and systems to increase productivity in their lives. Not only is it back to school season, it's back to sanity season. Grab your coffee and let's dive in.
Connect with Heather on Instagram @chaosncookies
Before you go, I’d love to connect with you and give you some gifts to help you grow your online presence!
Instagram @allisonscholes
Facebook Group: https://www.facebook.com/groups/socialmediaformompreneurs/
Work with me: https://bossladyinsweatpants.com/coaching/
Free Caption Templates: https://bossladyinsweatpants.com/free-captions/
Personal Branding Workbook: https://bossladyinsweatpants.com/rock-your-personal-brand/
Tuesday Aug 31, 2021
Tuesday Aug 31, 2021
I'm so excited for you to listen to today's episode. Not only is today my birthday, so if you want to make my day and send me a message, go right ahead. But today's interview is very different from my traditional shows because this is a hot seat, double interview. I guess that's what I'm calling it.
My good friend and brand strategist, Robyn Graham agreed to come on the show and ask me some triggering juicy questions. And I'm asking her some great questions as well. And here's the thing. We have no idea what the questions are. Is Robin going to ask me about Instagram or about running a business or about my obsession with Loki? Who knows? The whole point of this format is to show you that entrepreneurship is super vulnerable and messy and hard with so many ups and downs.
We get into branding, communication, pivotal moments in our businesses, comparisonitis and we also have some fun talking about our dreams. We definitely mentioned some of our favorite entrepreneurs like Ed Mylett and Cathy Heller. And you know, Tom Hiddleston is mentioned as well. So sit back, relax, and listen to a real authentic chat about entrepreneurship, social media, podcasting, and everything else in between.
Last call!
This is the final week to sign up for the Instagram Growth Bootcamp.
If getting your business noticed and growing on Instagram is part of your dream for your life, you’ll love the Instagram Growth Bootcamp. You’ll break through all the hype, myths, and limiting beliefs while learning the most up-to-date choices for growing your IG presence with clarity and ease. Don’t wait, now! We kick off September 3.