Hey. I’m Allison Scholes. My mission is to help female entrepreneurs create content in an authentic, easy, simple and fun way. I believe the content creation process should be exciting and easy, not time consuming! I am here to help you streamline your content creation plan, define and fine tune your personal brand, elevate your marketing skills, write better copy, implement an easy social media strategy and more. It’s finally time to create less, but BETTER content that makes a BIGGER impact. In this Podcast, you will find creative copy and content tips, hacks for social media and sales, business growth secrets, and expert guests who will help you blow up your business and bank account. Find exciting content creation episodes, branding strategies, social media hacks and more. It’s time to streamline your content plan and show up as your most authentic you! Connect with me: www.bossladyinsweatpants.com
Episodes
Thursday Dec 09, 2021
Thursday Dec 09, 2021
Let’s kick up your views and engagement on Instagram and connect with your audience as we enter 2022!
Today, I'm giving you 12 days of content ideas for your Stories to help you build the know, like and trust with your followers.
It’s divided up into 3 phases:
Phase 1: Getting to know you and your business
Phase 2: Value-rich content to boost your likability with your followers
Phase 3: Authority build to build trust with your followers
These content ideas will help you build strong relationships. They are:
An about me, business intro, your why, behind the scenes, quick tip, shout outs, ask me anything, inspiration, mini-training, credibility build, industry question/poll, special offer or soft pitch!
Here’s the best part! These ideas can be used anytime you feel you need a boost of engagement, just remember to focus on your followers needs or pain points and don’t forget to include your calls-to-actions on the last slide of your story!
Just a quick reminder that the Insta-Accelerator Academy is now open! If you’re sick of jumping from coach to coach and course to course to not only build your business, but EXPLODE on Instagram, then this membership academy is the answer.
Not only do you have access to a ton of Instagram and business building bundles, which you can do at your own pace, you’ll also have access to monthly coaching calls with me and a private community of other entrepreneurs who have your back.
If you’re ready to take back control of your time spent on Instagram and grow your brand and business with ease and confidence, and finally show up on social the way you we’re always designed to do by the grace of God, then head to bossladyinsweatpants.com and join the Academy!
No need to dump thousands of dollars into masterminds and high ticket coaches! Get the clarity and confidence you need that costs less than your monthly manicure! I’ll see you inside the Insta-Accelerator Academy.
Tuesday Dec 07, 2021
Tuesday Dec 07, 2021
How to avoid posting random content on Instagram!
Quantity vs. quality content.
Some will say…the more posts, the more growth
Some will say…less content, but highly valuable content is best
What if you could have both?
Let’s look at 4 different ways/resources to avoid random content
Ad Sponsor: The Book Writing Blueprint https://jessibeyerinternational.com/allison (my affiliate link)
Before you go, I’d love to connect with you and give you some gifts to help you grow your online presence!
Instagram @allisonscholes
Facebook Group: https://www.facebook.com/groups/socialmediaformompreneurs/
Work with me: https://bossladyinsweatpants.com/coaching/
Free Caption Templates: https://bossladyinsweatpants.com/free-captions/
Personal Branding Workbook: https://bossladyinsweatpants.com/rock-your-personal-brand/
Tuesday Dec 07, 2021
Tuesday Dec 07, 2021
Maybe you started your business to gain financial freedom or create more wealth for your family to enjoy more things in your life. Or maybe you’re determined to make more money to retire early, provide for your kids college or add extra vacations from time to time.
Whatever your goals are, it’s not easy to do and can cause some anxiety over your future, or even some confusion on what to do with your money.
Today, my friend, Christine Sarno, joins us to help you establish a financial platform to not only give you peace of mind, but understand that you are deserving of money and how you can become more intentional about your financial security and independence.
Get ready for an empowering episode!
Connect with Christine:
https://www.christinejoylucksarno.com/
Before you go, I’d love to connect with you and give you some gifts to help you grow your online presence!
Instagram @allisonscholes
Facebook Group: https://www.facebook.com/groups/socialmediaformompreneurs/
Work with me: https://bossladyinsweatpants.com/coaching/
Free Caption Templates: https://bossladyinsweatpants.com/free-captions/
Personal Branding Workbook: https://bossladyinsweatpants.com/rock-your-personal-brand/
Friday Dec 03, 2021
Friday Dec 03, 2021
Instantly get your views and reach higher on Instagram with this ONE hack!
That's right, don't let the holiday season slow down your reach and views on Instagram. This one, creative idea will potentially DOUBLE your views and reach!
And just a reminder, the Insta-Accelerator Academy is OPEN! 2022 is your year to not only EXPLODE on Instagram, but grow your business with a community that has your back!
Tuesday Nov 30, 2021
Tuesday Nov 30, 2021
Is social media having a negative impact on your mental health?
Are you setting boundaries and intentions when you show up on social?
Are you having open conversations about social media with your kids?
Today's show is an open conversation about the negative impact social media can have on your mental health, but there's hope! Jessica Hayes shares her insight about boundaries, intentions and realness when it comes to social media and how to manage it as a family unit.
Jessica is the host of the Love Your People Well Podcast. As a marriage and family therapist, she loves helping busy moms strengthen their family relationships, spiritual growth, and mental health. She's a Christian, a wife, and a mom, and she's passionate about relationships - helping women love their people well, even in the middle of all the things that real life throws at us.
Connect with Jessica:
@loveyourpeoplewell on Instagram and Facebook jessica@loveyourpeoplewell.com
Freebie that relates to our topic - the 5 Tools Every Busy Mom Needs to Move Her Family From Autopilot to Intimacy (www.LoveYourPeopleWell.com/tools)
Before you go, I’d love to connect with you and give you some gifts to help you grow your online presence!
Instagram @allisonscholes
Facebook Group: https://www.facebook.com/groups/socialmediaformompreneurs/
Work with me: https://bossladyinsweatpants.com/coaching/
Free Caption Templates: https://bossladyinsweatpants.com/free-captions/
Personal Branding Workbook: https://bossladyinsweatpants.com/rock-your-personal-brand/
Wednesday Nov 24, 2021
Wednesday Nov 24, 2021
Are you struggling with Instagram right now because of all the "do-this" and "you-must-do-that" speeches? Spinning your wheels on how to figure out what's really important on Instagram.
Today, I got you! I'm spilling the tea on 3 Instagram myths that are probably holding you back from taking massive action! You know I'm all about authenticity with a side of honesty and reality.
In today's show you'll find out:
- Is Instagram a video or visual platform.
- Are Reels really necessary for growth.
- How much effort to put on hashtags.
I'm here for you sister! And I want to be by your side while you grow on Instagram. I invite you to join the Insta-Accelerator Academy this week to snag the BLACK FIRDAY deal! It's only available for a few short days. Having Instagram growth doesn't mean you have to be on Instagram 24/7! You can do this, but you don’t have to do it alone!
Come hang out with me on the gram!
Tuesday Nov 23, 2021
Tuesday Nov 23, 2021
Who's ready to rank and get seen on Google without the confusion of techie slang? That's right, today you'll learn some basic, but important SEO tips and strategies to help your business and website get found on Google.
Understand how to set up links with keywords that actually get searched for by your audience. Learn how to properly name your products to show up on Google. Plus you'll also get some great keyword research resources, like Uber Suggest and Keywords Everywhere.
Tocarra Karizma joins me today to share SEO strategies that don't suck!
Tuesday Nov 16, 2021
Tuesday Nov 16, 2021
What if you could have the Instagram growth you desire in 2022 without spending hours on the platform and no longer let Instagram suck your soul?
You're constantly inundated with strategies, and "do this," "try that" methods with no real success.
I think you might be missing the bigger picture sister! It doesn't matter if you're an extrovert or introvert; you can have success on Instagram by simplifying your approach with the 6 steps I share in today's episode.
This episode is for you if you're still questioning Instagram all together and still trying to come up with a perfect strategy.
After listening today you'll know:
- The 3 Cs to Instagram growth (the big picture)
- The 3 Vs to your strategy (the big game)
But here's the good news! You don't have to do it alone!
The Insta-Accelerator Academy is coming!
Ready to grow on Instagram with Clarity, Simplicity, Control, and Ease?
Then the Insta-Accelerator Academy is for you!
So what is the Insta-Accelerator Academy?
This is a membership community for those mompreneurs who are ready to
- clarify and build their brand on Instagram with simplicity and control.
- attract and work with their dream clients without spending all day tied to their devices
- Stop doing it alone and find support from others on the business building journey
There’s challenges, caption templates, story templates, stock photos, reel templates, and so much more to help you boost your account and get the visibility you desire.
If this is something that you need, get on the waitlist now to secure the launch price. The doors will be open before you know it!
And as I mentioned in the show, you can get access now to the Personal Brand Workbook to work on the 5 essential elements to a rockin' brand!
Tuesday Nov 09, 2021
Tuesday Nov 09, 2021
Ever wonder why your entrepreneur idols seem to be thriving working a 10 minute day but you’re staring at your screen for 10 hours and getting nowhere fast? You know you’re ready for the Entrepreneur Success Train but feel like Harry Potter trying to get in at platform 9 3/4 for the first year of school?
Just as Harry needed a slight change in perception (dare I say a mindset shift?), so do we as we move into our roles as entrepreneurs. That’s what my guest, Craig Cannings, is going to help us with this week.
In today’s episode, Craig and I talk about his 7 ways to cultivate an entrepreneurial mindset. We talk about the difficulties in shifting from the task-based view as an employee to the vision-based as the owner and entrepreneur.
We chat about things like:
- The 3 Ps you should have in your business network
- The book that he uses in this work with freelancers that marries a task-driven mindset with the vision-driven mindset needed as an entrepreneur
- His advice on boundaries with clients and ourselves to get the most out of being your own boss
As you listen this week, you’ll be surprised at just how much you already know about the shifts you need to make. I’m betting it’s the how that’s missing in your tool kit. Don’t worry, sister. Craig and I have you covered!
You’ll learn these important steps for shifting into the perspective of the successful entrepreneur:
- what mindset shifts are needed when going from the employee mentality to being an entrepreneur
- 7 ways to cultivate that mindset
- How to plan your week from the visionary perspective that gives your task-oriented brain what it needs to crush your goals
After all the amazing tips in this episode, I know you’re going to want to connect with Craig! You can find him at the links below.
Connect with me on Instagram: www.instagram.com/allisonscholes or at https://bossladyinsweatpants.com/
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Tuesday Nov 02, 2021
Tuesday Nov 02, 2021
Are you finding it difficult to stand out on social media and get heard? Are you an introvert and feel you don’t have a voice that stands out compared to extroverts?
Learn the ‘what’ and ‘how’ about creating and defining your voice and connecting your worthy story to your brand.
Today’s episode, I’m joined by Jess Jordana-Paxson, a copywriter expert, who’s here to help you stay consistent with your voice and how you can mesh your voice and message together to attract the right people to your business.
Get ready for your brand voice stand out on social media!
Connect with Jess:
https://instagram.com/jessjordana
https://jessicajordana.com
hello@jessicajordana.com
https://jessicajordana.com/resources
https://jessicajordana.com/connectworthy-story
Today’s episode sponsor is the Book Writing Blueprint. Grab the 3x3x3 system to get your first book draft done! https://jessibeyerinternational.com/allison
Before you go, I’d love to connect with you and give you some gifts to help you grow your online presence!
Instagram @allisonscholes
Facebook Group: https://www.facebook.com/groups/socialmediaformompreneurs/
Work with me: https://bossladyinsweatpants.com/coaching/
Free Caption Templates: https://bossladyinsweatpants.com/free-captions/
Personal Branding Workbook: https://bossladyinsweatpants.com/rock-your-personal-brand/