Hey. I’m Allison Scholes. My mission is to help female entrepreneurs create content in an authentic, easy, simple and fun way. I believe the content creation process should be exciting and easy, not time consuming! I am here to help you streamline your content creation plan, define and fine tune your personal brand, elevate your marketing skills, write better copy, implement an easy social media strategy and more. It’s finally time to create less, but BETTER content that makes a BIGGER impact. In this Podcast, you will find creative copy and content tips, hacks for social media and sales, business growth secrets, and expert guests who will help you blow up your business and bank account. Find exciting content creation episodes, branding strategies, social media hacks and more. It’s time to streamline your content plan and show up as your most authentic you! Connect with me: www.bossladyinsweatpants.com
Episodes
Tuesday Feb 15, 2022
Tuesday Feb 15, 2022
How many times have you heard the saying, millionaires have 7 streams of income. I’ve heard that so many times. Now today, my goal is to open your eyes to a type of income that you may never have thought of, especially if you’re a creative person, like me.
Even if you’re not creative, this option might help add more income to your business umbrella.
Julie Berninger joins us to chat about Etsy Printables. Yes, you heard that correctly, Etsy Printables. You’ll learn the power of simple digital products that you could add to your business portfolio and increase your income with Etsy.
Get ready for some income inspiration.
Julie Berninger is a work-at-home Mom to a toddler who founded Gold City Ventures, a company that helps women create profitable Etsy printables businesses through courses, workshops, and templates. She's also an Etsy seller, podcaster, and huge supporter of women using side hustles to achieve financial freedom - she reached 1M+ net worth in her early thirties with side hustles like selling on Etsy.
Connect with Julie:
Before you go, I’d love to connect with you and give you some gifts to help you grow your online presence!
Instagram @allisonscholes
Facebook Group: https://www.facebook.com/groups/socialmediaformompreneurs/
Work with me: https://bossladyinsweatpants.com/coaching/
Free Caption Templates: https://bossladyinsweatpants.com/free-captions/
Personal Branding Workbook: https://bossladyinsweatpants.com/rock-your-personal-brand/
Tuesday Feb 08, 2022
Tuesday Feb 08, 2022
4 ways to get more out of life, your business and social media!
Do you have a limited view of your life? Are you allowing external situations, people or events (yes, I’m talking about Covid) to limit your success? Are you a victim or are you an owner?
I know, such harsh questions, but you need to have this check in with yourself if you keep telling yourself you’re not successful or you’re just not happy.
So how do you shift your mindset away from victim mentality? The biggest lesson I’ve learned is accountability, and accountability isn’t a bad thing. It’s simple. It’s taking ownership of your actions and results.
So how do you become excellent in your life, your business and on social media? Today I the show I'm sharing 4 things you can do starting today to become excellent!
Before you go, I’d love to connect with you and give you some gifts to help you grow your online presence!
Instagram @allisonscholes
Facebook Group: https://www.facebook.com/groups/socialmediaformompreneurs/
Free Caption Templates: https://bossladyinsweatpants.com/free-captions/
Personal Branding Workbook: https://bossladyinsweatpants.com/rock-your-personal-brand/
Tuesday Feb 01, 2022
Tuesday Feb 01, 2022
Are you being deliberate and magnetic online? Such a juicy question and today you’ll learn all about social media mindset and how it affects your marketing!
Positive Mindset is important, but it’s not always so easy. This is why I ask Tracey Pontarelli to join me on the show. She really understands the power of attraction marketing and mindset, and how they intertwine together.
She’s a former marketing and branding professional, then became a mom, then quickly shifted gears to coaching other frustrated moms to build profitable online incomes.
We dive into brand clarity, content, consistency, competence and confidence and how all of these things work in an endless loop.
Get ready for a fun, fired up episode.
In this episode you'll learn:
- what mindset has to do with social media
- how you can become more magnetic on social media
- how to ditch the biggest limiting beliefs you have when approaching social media
Connect with Tracey:
Before you go, I’d love to connect with you and give you some gifts to help you grow your online presence!
Instagram @allisonscholes
Facebook Group: https://www.facebook.com/groups/socialmediaformompreneurs/
Work with me: https://bossladyinsweatpants.com/coaching/
Free Caption Templates: https://bossladyinsweatpants.com/free-captions/
Personal Branding Workbook: https://bossladyinsweatpants.com/rock-your-personal-brand/
Tuesday Jan 25, 2022
Tuesday Jan 25, 2022
Save time by planning and creating Instagram content in 1 day!
Yes, an entire month's worth of Instagram content can be planned, created, batched and scheduled in 1 single day... and you don't need to be a creative genius or copywriter to do it!
I mentioned the Insta-Accelerator Academy, you can check it out here.
And don't forget to snag those caption templates I promised you!
Tuesday Jan 18, 2022
Tuesday Jan 18, 2022
Hey friends, welcome back to the show. This is episode 149, titled LinkedIn for Dummies with Donna Serdula.
Today, Donna is here to give us an incredible lesson on LinkedIn and the power of optimizing our profiles to stand out above all the rest. It’s super juicy and you’ll need a pen and paper to take down all her tips and strategies.
Donna Serdula pioneered the concept of LinkedIn profile optimization, realizing early on that the LinkedIn profile was so much more than just an online resume. In 2009, she walked away from her successful sales career and founded Vision Board Media and LinkedIn-Makeover.com. She is the author of the book “LinkedIn Profile Optimization For Dummies,” published by Wiley.
Donna has been featured on Forbes, Business Insider, Time’s Money Section, Wall Street Journal’s Market Watch, LA Times, NBC, SiriusXM Radio’s The Focus Group, and many other news outlets.
Connect with Donna:
Website: http://www.linkedin-makeover.com/
Podcast: https://www.dreambigconversations.com/
LinkedIn: https://www.linkedin.com/in/todonna
Facebook: https://www.facebook.com/LinkedInMakeover/
IG: https://www.instagram.com/donnaserdula/
Freebie: https://www.linkedin-makeover.com/linkedin-resources/
Connect with the host, Allison:
Website: https://bossladyinsweatpants.com/
Instagram: https://www.instagram.com/allisonscholes/
Tuesday Jan 11, 2022
Tuesday Jan 11, 2022
5 Important Instagram Trends to pay attention to and implement to get seen. If you want more growth and more eyeballs on your Instagram account and business in 2022, these trends will help you.
Important links mentioned in this episode:
How to start your Instagram shop - https://business.instagram.com/shopping
How to create collaborative Reels - https://podcasts.apple.com/us/podcast/easiest-instagram-hack-to-boost-your-views-and-reach-now/id1473177991?i=1000543877618
Insta-Accelerator Academy - https://bossladyinsweatpants.com/how-to-grow-my-business-on-instagram/
Tuesday Jan 04, 2022
Tuesday Jan 04, 2022
Ready for more visibility this year! My guest today, Lisa Simone Richards shares the difference between content and visibility, the ABCs to visibility and the three types of media.
Lisa Simone Richards is a PR & Visibility Strategist for coaches who want to get more eyes on their business. Through her free workshops, masterclasses and mentorship program, she gives you the insider secrets on how to get exposure and reach more people without spinning your wheels on social media or wasting money on Facebook ads.
Connect with Lisa: https://www.instagram.com/lisasimonerichards/ www.lisasimonerichards.com www.lisasimonerichards.com/quiz
Before you go, I’d love to connect with you and give you some gifts to help you grow your online presence!
Instagram @allisonscholes
Facebook Group: https://www.facebook.com/groups/socialmediaformompreneurs/
Work with me: https://bossladyinsweatpants.com/coaching/
Free Caption Templates: https://bossladyinsweatpants.com/free-captions/
Personal Branding Workbook: https://bossladyinsweatpants.com/rock-your-personal-brand/
Tuesday Dec 28, 2021
Tuesday Dec 28, 2021
Today's episode is a juicy one and will help you clarify and shift the way you feel about some popular phrases in the online space.
I'm sharing 4 trigger words that send entrepreneurs over the edge! Often times, experts and coaches try to define these words for others, but the reality is, it's up to you to take ownership of these words and define them for yourself.
Listen in as I break down these words, how my favorite mentor, Ed Mylett, helped me define one of the phrases, and how you can tackle these words in 2022.
If you're ready to scale in 2022 in a sustainable way, listen in and get clarity on some words that might be triggering you!
Before you go, I’d love to connect with you and give you some gifts to help you grow your online presence!
Instagram @allisonscholes
Facebook Group: https://www.facebook.com/groups/socialmediaformompreneurs/
Work with me: https://bossladyinsweatpants.com/coaching/
Free Caption Templates: https://bossladyinsweatpants.com/free-captions/
Personal Branding Workbook: https://bossladyinsweatpants.com/rock-your-personal-brand/
Tuesday Dec 21, 2021
Tuesday Dec 21, 2021
This message is for all my Christian Sisters! If you’re ready to grow your business God’s Way, this episode is for you.
Get ready to be a big fan of my guest, Brian Dixon. Today’s conversation is all about being authentically available, faith, fear, cancel culture, how clarity is kindness, and sharing what we believe unapologetically!
Brian believes you were made for a purpose. By clarifying your calling, discovering your audience, and creating your products, you can navigate a clear path to impact and income.
Connect with Brian:
Podcast: https://podcasts.apple.com/us/podcast/sister-grow-your-business/id1581414163
Before you go, I’d love to connect with you and give you some gifts to help you grow your online presence!
Instagram @allisonscholes
Facebook Group: https://www.facebook.com/groups/socialmediaformompreneurs/
Work with me: https://bossladyinsweatpants.com/coaching/
Free Caption Templates: https://bossladyinsweatpants.com/free-captions/
Personal Branding Workbook: https://bossladyinsweatpants.com/rock-your-personal-brand/
Tuesday Dec 14, 2021
Tuesday Dec 14, 2021
Ready to scale your business without spending MORE time in your business?
Today's show highlights what you really need to evaluate and analyze to scale your business in 2022.
Rebecca Kay joins me today and we're diving into the 5 essential systems every mompreneur needs in her business. We get into task management, content management, team management, client management and sales and marketing systems.
Beware of unnecessary softwares! It's not about the tools, but rather your processes. And be ready to ditch something that's not helping you grow your bank account.
Before you go, I’d love to connect with you and give you some gifts to help you grow your online presence!
Instagram @allisonscholes
Facebook Group: https://www.facebook.com/groups/socialmediaformompreneurs/
Work with me: https://bossladyinsweatpants.com/coaching/
Free Caption Templates: https://bossladyinsweatpants.com/free-captions/
Personal Branding Workbook: https://bossladyinsweatpants.com/rock-your-personal-brand/